The simple answer is no, search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the search engine. Subsequently, if that page links to other pages within your site, […]

When assessing page structure and layout, there is a subtle way to use images to add marketing messages that don’t fit on the page. Say for example that for your recruitment site you want to optimize a given page for the term “Accounting jobs”. Suppose that you also want to include a catchy marketing message such […]