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Handy Google Analytics filters for recruitment

Filters are a Google Analytics function that give you the ability to exclude, rename or customise data before it gets into your analytics…
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How to use UTM codes for recruitment

Several of my clients asked me for clarity around UTM codes, since Google has a tendency to be overly technical in its explanations.…
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Is search engine submission necessary?

The simple answer is no, search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Don´t bother with reciprocal links

Received a proposal from a website saying they will link to your recruitment site from their website as long as you also link…
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